You know what all people love? Stories. That’s right, the narrative is the most powerful communication tool that we have. And we excel at telling great stories about everything. We are a crazy mix of all the right people with planners, visualizers, film makers, writers, graphic artists and more.
And guess what we have in common? We love a great story.
To be an effective storyteller, one needs to be a good listener. And that’s what we are; great listeners. We listen, we learn, we craft. We create beautiful stories which connect with and amplify human emotions. These emotional connections lead to real-world results.
Here is an à la carte menu to make it easy but there is more:
A highly effective yet a highly misunderstood and abused channel. Brands raise their eyebrows at going social because they think that raising budgets for social media get them little or no ROI. Who is to be blamed? We marketers. People aren’t on social media for branded messages. It is important to understand why people are using social media and work that into your content strategy. We at Folks Media understand the importance of creating native content that is specific to your business. Content which is relevant and ‘unboring’. Content which people love. Content which people share.
Got a subject that needs to be communicated in an interesting manner? We have writers, directors, producers, editors and designers to bring every ‘dry’ subject to life with our creativity, energy and commitment. Along with the creation, we also take up the responsibility of effectively distributing the video content to relevant audiences.
We at Folks Media believe in the power of influencer marketing. From identifying relevant influencers to engaging with them, we attempt to win over influential brand advocates who will act as a trusted intermediate between consumers (who are their captive loyal followers) and your brand.
We’ve got your back. On the most real-time medium of communication there is: the world wide web. We know how important your customer feedback is for you, and how one negative comment can adversely affect your brand image. Folks Media believes that every negative comment is an opportunity for us to take your brand even closer to the consumer through timely and effective response. Hug your haters and turn them into lovers!
You need to be seen when your customers are searching for you. Treat it like a real estate space you must earn and own.
Email marketing is dead. That’s one of the biggest misnomers doing the (digital) rounds. A smart, innovative email marketing campaign will take you where your competitors aren’t going: straight into your consumer’s inbox; with personal, one-on-one interaction.
We are always on the lookout for effective storytellers. Whether you are a graphic designer, copywriter, developer or a visualizer, we would like to hear your story.
You may be inexperienced, but you make up with sheer energy. Have great ideas but need help with planning and execution. We welcome and encourage young energy.